pt. 1. Rock and roots -- pt. 2. Going global -- the new realities -- pt. 3. Creating and maintaining success -- pt. 4. Diversify or die -- pt. 5. Creative marketing and promotion -- pt. 6. Financial concerns -- pt. 7. Sound economics -- pt. 8. The importance of conventions -- pt. 9. Efficient facility management -- pt. 10. The sound of money.
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SUMMARY OR ABSTRACT
Text of Note
This book is the first real inside look at the business of professional audio recording, which fuels a multibillion dollar global music industry. Industry pioneer Chris Stone, founder of the legendary Record Plant, provides hard-earned business strategies, guidelines, and advice on every aspect of launching and managing a professional audio recording business. This book is for every audio profit center? from the project studio in the garage to the multi-room diversified recording facility. With 30 years of practical business experience, Mr. Stone reveals the secrets of profitable survival in.