Part 1: An introduction to inquiry. Human inquiry and science ; Paradigms, theory, and social researc ; The ethics and politics of social research -- Part 2: The structuring of inquiry. Research design ; Conceptualization, operationalization, and measurement ; Indexes, scales, and typologies ; Logic of sampling -- Part 3: Modes of operation. Experiments ; Survey research ; Qualitative field research ; Unobtrusive research ; Evaluation research -- Part 4: Analysis of data. Qualitative data analysis ; Quantitative data analysis ; The elaboration model ; Statistical analyses ; Reading and writing social research -- Appendixes: Using the library ; GSS household enumeration questionnaire ; Random numbers ; Distribution of Chi square ; Normal curve areas ; Estimated sampling error ; Twenty questions a journalist should ask about poll results.
0
SUMMARY OR ABSTRACT
Text of Note
"Although it was initially written for sociology courses, [this book can be] used in fields such as Psychology, Public Administration, Urban Studies, Education, Communications, Social Sciences, and Political Science ...-Pref. [In this book] you will learn the logic and skills necessary to do research effectively - and the step-by-step process for writing reports. You'll gain a real understanding of quantitative and qualitative methods and inductive and deductive distinctions. [The author] makes abstract theory understandable with humor, down-to-earth metaphors, and many contemporary examples ... [This] edition adds new information on doing online research and expanded coverage of statistical techniques"--Back cover.