عنوان
پدید آورنده
موضوع
رده
HF5415.32 .P38 2003b
HF5415
.
32
.
P38
2003b
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
1402201680
(Number (ISBN
1402214936
(Number (ISBN
9781402201684
(Number (ISBN
9781402214936
NATIONAL BIBLIOGRAPHY NUMBER
Number
b725148
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Trendsmart :
General Material Designation
[Book]
Other Title Information
the power of knowing what's coming-- and-- what's here to stay /
First Statement of Responsibility
Louis Patler.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Naperville, Ill. :
Name of Publisher, Distributor, etc.
Sourcebooks,
Date of Publication, Distribution, etc.
©2003.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
1 online resource (xvi, 285 pages)
GENERAL NOTES
Text of Note
Title from title screen.
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index.
CONTENTS NOTE
Text of Note
Introduction : a parable -- The Trendsmart leader. Lasting trends. Visionary myopia. Generalized priorities. Delayed urgencies. Acrobatic structures. Grounded risks. Standard deviations. Proactive luck -- The Trendsmart consumer. Mass customization. Local universals. Instant branding. Selective service. Episodic loyalty -- The Trendsmart employee. Paid volunteers. Fringe deficits. Perpetual innovation. Positive negatives. Temporary careers. Complementary competence. Business casual. Working contradictions.
0
SUMMARY OR ABSTRACT
Text of Note
Annotation
OTHER EDITION IN ANOTHER MEDIUM
Title
Trendsmart.
International Standard Book Number
9781402203169
PARALLEL TITLE PROPER
Parallel Title
Trend smart
TOPICAL NAME USED AS SUBJECT
Consumers' preferences.
Consumption (Economics)
Marketing.
BUSINESS & ECONOMICS-- Marketing-- Research.
Business & Economics.
Commerce.
Consumers' preferences.
Consumption (Economics)
Marketing & Sales.
Marketing.
(SUBJECT CATEGORY (Provisional
BUS-- 043060
DEWEY DECIMAL CLASSIFICATION
Number
658
.
8/343
Edition
21
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF5415
.
32
Book number
.
P38
2003b
PERSONAL NAME - PRIMARY RESPONSIBILITY
Patler, Louis.
ORIGINATING SOURCE
Date of Transaction
20201213095109.0
Cataloguing Rules (Descriptive Conventions))
pn
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
