عنوان
پدید آورنده
موضوع
رده
HD59.2 .G35 2008eb
HD59
.
2
.
G35
2008eb
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0470245476
(Number (ISBN
1119203503
(Number (ISBN
128122202X
(Number (ISBN
6611222022
(Number (ISBN
9780470245477
(Number (ISBN
9781119203506
(Number (ISBN
9781281222022
(Number (ISBN
9786611222024
Erroneous ISBN
0470171502
Erroneous ISBN
9780470171509
NATIONAL BIBLIOGRAPHY NUMBER
Number
b717745
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Corporate reputation :
General Material Designation
[Book]
Other Title Information
12 steps to safeguarding and recovering reputation /
First Statement of Responsibility
Leslie Gaines-Ross.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Hoboken, N.J. :
Name of Publisher, Distributor, etc.
John Wiley & Sons,
Date of Publication, Distribution, etc.
©2008.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
1 online resource (xx, 183 pages) :
Other Physical Details
illustrations
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references (pages 161-174) and index.
CONTENTS NOTE
Text of Note
Corporate Reputation: 12 Steps to Safeguarding and Recovering Reputation; CONTENTS; ACKNOWLEDGMENTS; PREFACE; WHY I WROTE THIS BOOK; HOW I WROTE THIS BOOK; THE BOOK'S OBJECTIVES; THE CONTENT; FOR WHOM THIS BOOK WAS WRITTEN; CAVEATS; REPUTATION LOSS IS NOT NEW, BUT RECOVERY STRATEGIES ARE; PART I; CHAPTER 1: REPUTATION MATTERS; CHAPTER 2: REPUTATION LOSS; CHAPTER 3: SECOND ACTS; PART II; CHAPTER 4: RESCUE; CHAPTER 5: REWIND; CHAPTER 6: RESTORE; CHAPTER 7: RECOVER; PART III; CHAPTER 8: RETURN TO FLIGHT; NOTES; INDEX.
0
SUMMARY OR ABSTRACT
Text of Note
Best practices for protecting and repairing reputation. Recent corporate crises have demonstrated that a company's reputation can be destroyed in seconds. A mishandled response, inappropriate act, product tampering, or poorly timed reorganization.
OTHER EDITION IN ANOTHER MEDIUM
Title
Corporate reputation.
International Standard Book Number
0470171502
PARALLEL TITLE PROPER
Parallel Title
Twelve steps to safeguarding and recovering reputation
Parallel Title
12 steps to safeguarding and recovering reputation
TOPICAL NAME USED AS SUBJECT
Corporate image.
Corporations-- Public relations.
Organizational effectiveness.
Responsibility.
Efficacité organisationnelle.
Entreprises-- Image.
Entreprises-- Relations publiques.
Responsabilité
BUSINESS & ECONOMICS-- Public Relations.
Corporate image.
Corporations-- Public relations.
Organizational effectiveness.
Responsibility.
(SUBJECT CATEGORY (Provisional
BUS-- 052000
KMK
DEWEY DECIMAL CLASSIFICATION
Number
659
.
2
Edition
22
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HD59
.
2
Book number
.
G35
2008eb
OTHER CLASS NUMBERS
Class number
QP
637
System Code
rvk
PERSONAL NAME - PRIMARY RESPONSIBILITY
Gaines-Ross, Leslie.
ORIGINATING SOURCE
Date of Transaction
20201208100058.0
Cataloguing Rules (Descriptive Conventions))
pn
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
