Conducting research surveys via e-mail and the web /
General Material Designation
[Book]
First Statement of Responsibility
Matthias Schonlau, Ronald D. Fricker, Jr., Marc N. Elliott.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Santa Monica, CA :
Name of Publisher, Distributor, etc.
Rand,
Date of Publication, Distribution, etc.
2002.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
1 online resource (xxiv, 118 pages) :
Other Physical Details
illustrations
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references (pages 113-118).
CONTENTS NOTE
Text of Note
Ch. 1: Introduction -- ch. 2: Background on the survey process -- ch. 3: Literature review of web and e-mail surveys -- ch. 4: Choosing among the various types of Internet surveys -- ch. 5: Guidelines for designing and implementing internet surveys -- ch. 6: Internet survey case studies -- ch. 7: Conclusions -- Appendix A. Literature review of response rates -- Appendix B. Summary of evidence in the literature -- Appendix C. How effective is using a convenience sample to supplement a probability sample?
0
SUMMARY OR ABSTRACT
Text of Note
Internet-based surveys, although still in their infancy, are becoming increasingly popular because they are believed to be faster, better, cheaper and easier to conduct than surveys using traditional methods. This text examines the pros and cons of Internet-based surveys.
ACQUISITION INFORMATION NOTE
Source for Acquisition/Subscription Address
JSTOR
Stock Number
22573/ctt5gzj
OTHER EDITION IN ANOTHER MEDIUM
Title
Conducting research surveys via e-mail and the web.