عنوان
پدید آورنده
موضوع
رده
BF637.P4 P39 2003eb
BF637
.
P4
P39
2003eb
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
1135639213
(Number (ISBN
1135639256
(Number (ISBN
1135639264
(Number (ISBN
1410606880
(Number (ISBN
9781135639211
(Number (ISBN
9781135639259
(Number (ISBN
9781135639266
(Number (ISBN
9781410606884
Erroneous ISBN
0805840877
Erroneous ISBN
0805840885
Erroneous ISBN
9780805840872
Erroneous ISBN
9780805840889
NATIONAL BIBLIOGRAPHY NUMBER
Number
b713399
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
The dynamics of persuasion :
General Material Designation
[Book]
Other Title Information
communication and attitudes in the 21st century /
First Statement of Responsibility
Richard M. Perloff.
EDITION STATEMENT
Edition Statement
2nd ed.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Mahwah, N.J. :
Name of Publisher, Distributor, etc.
Lawrence Erlbaum Associates,
Date of Publication, Distribution, etc.
2003.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
1 online resource (xvi, 392 pages) :
Other Physical Details
illustrations
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references (pages 341-378) and indexes.
CONTENTS NOTE
Text of Note
Chapter STRUCTURE OF ATTITUDES -- chapter 3 Attitudes: Functions and Consequences -- chapter QUESTIONNAIRE MEASURES OF ATTITUDE -- chapter ASKING GOOD QUESTIONS -- chapter 5 Processing Persuasive Communications -- chapter CONCLUSIONS -- chapter UNDERSTANDING THE MESSAGE -- chapter CONCLUSIONS -- CHAPTER 11 Advertising -- chapter CAMPAIGN EFFECTS -- chapter THE McGRUFF CRIME PREVENTION PROJECT -- chapter ANTISMOKING AND CARDIOVASCULAR RISK REDUCTION CAMPAIGNS.
0
SYSTEM REQUIREMENTS NOTE (ELECTRONIC RESOURCES)
Text of Note
Master and use copy. Digital master created according to Benchmark for Faithful Digital Reproductions of Monographs and Serials, Version 1. Digital Library Federation, December 2002.
OTHER EDITION IN ANOTHER MEDIUM
Title
Dynamics of persuasion.
International Standard Book Number
0805840877
TOPICAL NAME USED AS SUBJECT
Attitude change.
Mass media-- Psychological aspects.
Persuasion (Psychology)
Attitude change.
Attitudeverandering.
Changement d'attitude.
Communication interpersonnelle.
Mass media-- Psychological aspects.
Mass-média.
Overreding.
Persuasion (Psychology)
Persuasion.
POLITICAL SCIENCE-- Political Process-- Leadership.
GEOGRAPHICAL NAME USED AS SUBJECT
États-Unis.
7
(SUBJECT CATEGORY (Provisional
POL-- 025000
DEWEY DECIMAL CLASSIFICATION
Number
303
.
3/42
Edition
21
LIBRARY OF CONGRESS CLASSIFICATION
Class number
BF637
.
P4
Book number
P39
2003eb
OTHER CLASS NUMBERS
Class number
77
.
61
System Code
bcl
PERSONAL NAME - PRIMARY RESPONSIBILITY
Perloff, Richard M.
ORIGINATING SOURCE
Date of Transaction
20201208034740.0
Cataloguing Rules (Descriptive Conventions))
pn
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
