عنوان
پدید آورنده
موضوع
رده
HD69.B7 N415 2007
HD69
.
B7
N415
2007
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0321426770
(Number (ISBN
9780321426772
NATIONAL BIBLIOGRAPHY NUMBER
Number
b708269
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Zag :
General Material Designation
[Book]
Other Title Information
the number-one strategy of high-performance brands : a whiteboard overview /
First Statement of Responsibility
by Marty Neumeier.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Berkeley, Calif. :
Name of Publisher, Distributor, etc.
New Riders,
Date of Publication, Distribution, etc.
©2007.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
178 pages :
Other Physical Details
illustrations ;
Dimensions
21 cm
GENERAL NOTES
Text of Note
The title proper, other title information and statement of responsibility spread into four pages.
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references (pages 159-167) and index.
CONTENTS NOTE
Text of Note
Finding your zag -- Designing your zag -- Renewing your zag.
0
SUMMARY OR ABSTRACT
Text of Note
The author argues that in an extremely cluttered marketplace, traditional differentiation is no longer enough--today, companies need "radical differentiation" to create lasting value for their shareholders and customers. --from publisher description.
TOPICAL NAME USED AS SUBJECT
Brand name products-- Planning.
Brand name products.
Product differentiation.
Brand name products-- Planning.
Brand name products.
Markenname
Markenname.
Namenbildung
Namenbildung.
Product differentiation.
UNIVERSAL DECIMAL CLASSIFICATION (UDC)
Number
658.82
DEWEY DECIMAL CLASSIFICATION
Number
658
.
827
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HD69
.
B7
Book number
N415
2007
OTHER CLASS NUMBERS
Class number
QP
624
Class number
QP
624
.
Class number
658
.
8
N493z
System Code
rvk
System Code
rvk
PERSONAL NAME - PRIMARY RESPONSIBILITY
Neumeier, Marty.
CORPORATE BODY NAME - ALTERNATIVE RESPONSIBILITY
American Institute of Graphic Arts.
ORIGINATING SOURCE
Date of Transaction
20201207231517.0
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
