عنوان

A Team-Based Behavioral Economics Experiment on Smoking Cessation

Number

TL1773n4j0

.Language of Text, Soundtrack etc

انگلیسی

Title Proper

A Team-Based Behavioral Economics Experiment on Smoking Cessation

General Material Designation

[Thesis]

First Statement of Responsibility

White, Justin S.

Subsequent Statement of Responsibility

Dow, William H

Date of Publication, Distribution, etc.

2013

Body granting the degree

Dow, William H

Text preceding or following the note

2013

Text of Note

Tobacco use is a leading cause of death worldwide, yet smoking cessation services are not widely available in many low-resource settings. Popular approaches also fail to help smokers to maintain self-control and motivation. The degree to which peer pressure promotes self-control in team-based health interventions remains largely untested. Moreover, peer pressure and cash incentives have rarely been mobilized in tandem. To this end, we conducted a randomized controlled trial in 42 villages in Thailand to test a novel intervention that combines commitment contracts for smoking cessation with team incentives that activate peer pressure. We randomly assigned 201 participants, 11% of all smokers in the study area, to a control group that received smoking cessation counseling or a treatment group that received counseling plus a commitment contract, team incentives, and text message reminders for smoking cessation. We find that, relative to the control group, the intervention increased biochemically verified smoking abstinence by 25% points at six months (three months post-intervention). Moreover, the intervention cost about

Choi, Seungchoun

White, Justin S.

UC Berkeley

Electronic name

p

[Thesis]

276903

a

Y