عنوان
پدید آورنده
موضوع
رده
HB171.5 .F733 2015
HB171
.
5
.
F733
2015
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0078021693
(Number (ISBN
9780078021695
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Microeconomics and behavior /
General Material Designation
[Book]
First Statement of Responsibility
Robert H. Frank, Cornell University.
EDITION STATEMENT
Edition Statement
Ninth edition.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New York, NY :
Name of Publisher, Distributor, etc.
McGraw-Hill Education,
Date of Publication, Distribution, etc.
[2015]
Date of Publication, Distribution, etc.
©2015
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xix, 631 pages :
Other Physical Details
illustrations (some color) ;
Dimensions
29 cm.
SERIES
Series Title
The McGraw-Hill/Irwin series in Economics
GENERAL NOTES
Text of Note
Includes index.
SUMMARY OR ABSTRACT
Text of Note
"My goal in writing Microeconomics and Behavior was to produce an intellectually challenging text that would also be accessible and engaging to students. Microeconomics and Behavior develops the core analytical tools with patience and attention to detail. At the same time, it embeds these tools in a uniquely diverse collection of examples and applications to illuminate the power and versatility of the economic way of thinking. In more than 40 years of teaching, I have found no more effective device for developing intuition than to train students to become "Economic Naturalists." Studying biology enables people to observe and marvel at many details of life that would otherwise have escaped notice. In much the same way, studying microeconomics can enable students to see the mundane details of ordinary existence in a sharp new light. Throughout the text, I try to develop intuition by means of examples and applications drawn from everyday experience. Microeconomics and Behavior teaches students to see each feature of the manmade landscape as the reflection of an implicit or explicit cost-benefit calculation"--
Text of Note
"Robert Frank's Microeconomics and Behavior covers the essential topics of microeconomics while exploring the relationship between economic analysis and human behavior. Core analytical tools are embedded in a uniquely diverse collection of examples and applications to illuminate the power and versatility of the economic way of thinking. Students are encouraged to become "Economic Naturalists" who see the mundane details of ordinary existence in a sharp new light"--
TOPICAL NAME USED AS SUBJECT
Consumer behavior.
Economic man.
Microeconomics.
Self-interest.
BUSINESS & ECONOMICS-- Economics-- Microeconomics.
Consumer behavior.
Economic man.
Egennytta.
Homo oeconomicus.
Konsumentpsykologi.
Microeconomics.
Mikroekonomi.
Mikroökonomie
Self-interest.
Verbraucherverhalten
Wirtschaftliches Verhalten
UNIVERSAL DECIMAL CLASSIFICATION (UDC)
Number
338.5
DEWEY DECIMAL CLASSIFICATION
Number
338
.
5
Edition
23
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HB171
.
5
Book number
.
F733
2015
OTHER CLASS NUMBERS
Class number
BUS044000
Class number
QC
100
System Code
bisacsh
System Code
rvk
PERSONAL NAME - PRIMARY RESPONSIBILITY
Frank, Robert H.
ORIGINATING SOURCE
Date of Transaction
20200822084346.0
Cataloguing Rules (Descriptive Conventions))
rda
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
