عنوان

Magical capitalism :

(Number (ISBN

331974397X

(Number (ISBN

9783319743974

Erroneous ISBN

3319743961

Erroneous ISBN

9783319743967

Title Proper

Magical capitalism :

General Material Designation

[Book]

Other Title Information

enchantment, spells, and occult practices in contemporary economies /

First Statement of Responsibility

Brian Moeran, Timothy de Waal Malefyt, editors.

Place of Publication, Distribution, etc.

Cham :

Name of Publisher, Distributor, etc.

Palgrave Macmillan,

Date of Publication, Distribution, etc.

2018.

Specific Material Designation and Extent of Item

1 online resource

Text of Note

Intro; Foreword; Acknowledgements; Contents; Notes on Contributors; List of Figures; 1: Magical Capitalism: AnIntroduction; Magical Networks; Scenario 1: Cultural Production; Modern Capitalism andUncertainty; Scenario 2: Brexit andGrexit; Performing Magic; Scenario 3: TheWorld Economic Forum, Davos; Magical Words; Scenario 4: Global Positioning System andaSmartphone; Technology/Enchantment; Scenario 5: Good Luck Charms andRituals; Mimesis; Scenario 6: Magical Beings; Transformation; Last Word; References; 2: Magical Contracts, Numinous Capitalism; Academic Sources; Court Cases

Text of Note

3: Exorcising Leverage: Sleight ofHand andtheInvisible Hand inIslamic FinanceA Global Islamic City; Legal Tricks; Islamic Finance inForm or Substance; Reforming Contractual Form; An Islamic City ofGold?; Conclusion; References; 4: Trickster's Triumph: Donald Trump andtheNew Spirit ofCapitalism; Enterprise Culture; The Business Guru andtheSpirit ofCapitalism; The Business Guru asRevolutionary Defender ofStatus Quo; The Guru asAgent Provocateur; Make America Great Again: Trump's Populism; Today theAmerican Working Class Is Going toStrike Back, Finally5

Text of Note

7: The Magic ofParadox: How Advertising Ideas Transform Art into Business andtheOrdinary into theExtraordinaryManaging Paradox inAdvertising Agencies: Separating Sacred fromMundane; The Quirky Nature ofAdvertising Magicians; The Formula: Turning Trivial into Exceptional; Rites ofIdea Consecration; The Awards Ceremony; What's inaCreative's Name?; Rituals ofPitches; Conclusion; References; 8: The Business ofInspiration: AMagical Technology ofPrefiguration; A Purposeful Naïveté: Taking InspirationSeriously; A Condition ofBeing: Staying Open totheWorld

Text of Note

A Mode ofEngagement: "Talking with" ThingsA State ofPossession: Becoming In-Spired; A Magical Technology ofPrefiguration: Foretelling theFuture; References; 9: The Magic Trick ofCreative Capital: Competition, Confidence, andCollective Enchantment Among "Starchitects"; The Snøhettas andTheir Origin Myth; Carver Magicians andCreativity asCommodity; The Spell ofMaterialization; 31 October 2008, Oslo Office; In theModel Shop; 26 January 2009, Oslo Office; 3D Enchantment andtheConfidence Theory ofMagic; The Magic Trick; References

Text of Note

Trump theTycoon TricksterTrump's Charisma; Bubbles; The Full Magic Circle; Look Closer atthe Audience, Not thePerformer; References; 5: Fetish, Magic, Marketing; The Consumer asOrganizational Fetish; Modern Magicians: Creative Directors inLuxury; Ethnological Reflections; Performativity; Materiality; Conclusion; References; 6: Magical Names: Glamour, Enchantment, andIllusion inWomen's Fashion Magazines; Enchanting Visions; The Grammar ofGlamour; The Language ofIllusion; Magical Transformations; Conclusion; References

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Text of Note

This volume of essays examines the ways in which magical practices are found in different aspects of contemporary capitalist societies. From contract law to science, by way of finance, business, marketing, advertising, cultural production, and the political economy in general, each chapter argues that the kind of magic studied by anthropologists in less developed societies - shamanism, sorcery, enchantment, the occult - is not only alive and well, but flourishing in the midst of so-called 'modernity'. Modern day magicians range from fashion designers and architects to Donald Trump and George Soros. Magical rites take place in the form of political summits, the transformation of products into brands through advertising campaigns, and the biannual fashion collections shown in New York, London, Milan and Paris. Magical language, in the form of magical spells, is used by everyone, from media to marketers and all others devoted to the art of 'spin'. While magic may appear to be opposed to systems of rational economic thought, Moeran and Malefyt highlight the ways it may in fact be an accomplice to it.

Source for Acquisition/Subscription Address

Springer Nature

Stock Number

com.springer.onix.9783319743974

Title

Magical capitalism.

International Standard Book Number

9783319743967

Occultism-- Economic aspects.

BODY, MIND & SPIRIT-- Parapsychology-- General.

OCC-- 018000

Number

Edition

Class number

Malefyt, Timothy de Waal

Moeran, Brian,1944-

Date of Transaction

20200823104920.0

Cataloguing Rules (Descriptive Conventions))

pn

Electronic name

[Book]

Y