عنوان
پدید آورنده
موضوع
رده
HF5439.H54
HF5439
.
H54
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
1608077454
(Number (ISBN
9781608077458
Erroneous ISBN
1608077446
Erroneous ISBN
9781608077441
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Mastering technical sales :
General Material Designation
[Book]
Other Title Information
the sales engineer's handbook /
First Statement of Responsibility
John Care, Aron Bohlig.
EDITION STATEMENT
Edition Statement
Third edition.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Boston :
Name of Publisher, Distributor, etc.
Artech House,
Date of Publication, Distribution, etc.
[2014]
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
1 online resource.
SERIES
Series Title
Artech House technology management and professional development library
SUMMARY OR ABSTRACT
Text of Note
Every high-tech sales team today has technical pros on board to ""explain how things work, "" and this success-tested training resource is written just for them. This newly revised and expanded third edition of an Artech House bestseller offers invaluable insights and tips for every stage of the selling process. This third edition features a wealth of new material, including new chapters on business-driven discovery, white boarding, trusted advisors, and calculating ROI. This invaluable book equips new sales engineers with powerful sales and presentation techniques that capitalize on their tech.
OTHER EDITION IN ANOTHER MEDIUM
International Standard Book Number
1608077446
TOPICAL NAME USED AS SUBJECT
High technology industries-- Marketing.
Selling-- High technology.
BUSINESS & ECONOMICS-- Industrial Management.
BUSINESS & ECONOMICS-- Management Science.
BUSINESS & ECONOMICS-- Management.
BUSINESS & ECONOMICS-- Organizational Behavior.
High technology industries-- Marketing.
Selling-- High technology.
(SUBJECT CATEGORY (Provisional
BUS-- 041000
BUS-- 042000
BUS-- 082000
BUS-- 085000
DEWEY DECIMAL CLASSIFICATION
Number
658
.
8
Edition
21
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF5439
.
H54
PERSONAL NAME - PRIMARY RESPONSIBILITY
Care, John, (Managing director of Mastering Technical Sales LLC)
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Bohlig, Aron.
ORIGINATING SOURCE
Date of Transaction
20200823045559.0
Cataloguing Rules (Descriptive Conventions))
pn
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
