عنوان
پدید آورنده
موضوع
رده
HF1009.5
HF1009
.
5
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
1118378458
(Number (ISBN
9781118378458
Erroneous ISBN
9781444332377
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
The handbook of international advertising research /
General Material Designation
[Book]
First Statement of Responsibility
edited by Hong Cheng.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Chichester, UK :
Name of Publisher, Distributor, etc.
Wiley Blackwell,
Date of Publication, Distribution, etc.
2014.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
1 online resource (1 volume) :
Other Physical Details
illustrations
SERIES
Series Title
Handbooks in communication and media
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and indexes.
ACQUISITION INFORMATION NOTE
Source for Acquisition/Subscription Address
Safari Books Online
Stock Number
CL0500000565
OTHER EDITION IN ANOTHER MEDIUM
Title
Handbook of international advertising research.
TOPICAL NAME USED AS SUBJECT
Advertising.
Export marketing-- Research, Congresses.
Foreign trade promotion-- Research, Congresses.
Advertising.
Advertising.
Business & Economics.
Commerce - General.
Commerce.
Export marketing-- Research.
DEWEY DECIMAL CLASSIFICATION
Number
659
.
1
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF1009
.
5
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Cheng, Hong.
ORIGINATING SOURCE
Date of Transaction
20200823023449.0
Cataloguing Rules (Descriptive Conventions))
pn
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
