عنوان
پدید آورنده
موضوع
رده
HG173 .W952 2016.
HG173
.
W952
2016
.
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
1315246104
(Number (ISBN
1351909053
(Number (ISBN
9781315246109
(Number (ISBN
9781351909051
Erroneous ISBN
9780566088216
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Price management in financial services :
General Material Designation
[Book]
Other Title Information
smart strategies for growth /
First Statement of Responsibility
Georg Wuebker, Jens Baumgarten, Dirk Schmidt-Gallas and Martin Koderisch.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
London :
Name of Publisher, Distributor, etc.
Routledge,
Date of Publication, Distribution, etc.
2016.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
1 online resource
SERIES
Series Title
A Gower book
GENERAL NOTES
Text of Note
Includes index.
CONTENTS NOTE
Text of Note
Ch. 1. Introduction -- ch. 2. Fundamentals of modern pricing -- ch. 3. Strategic aspects of pricing -- ch. 4. Price optimization methods -- ch. 5. Intelligent price differentiation -- ch. 6. Psychological aspects of pricing -- ch. 7. Price implementation issues -- ch. 8. Case studies -- ch. 9. Insights for financial services managers.
0
OTHER EDITION IN ANOTHER MEDIUM
International Standard Book Number
0566088215
TOPICAL NAME USED AS SUBJECT
Financial services industry.
Pricing.
BUSINESS & ECONOMICS-- Finance.
Financial services industry.
Pricing.
(SUBJECT CATEGORY (Provisional
BUS-- 027000
DEWEY DECIMAL CLASSIFICATION
Number
332
.
106/8
Edition
23
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HG173
Book number
.
W952
2016
.
PERSONAL NAME - PRIMARY RESPONSIBILITY
Wuebker, Georg,1967-
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Baumgarten, Jens
Koderisch, Martin
Schmidt-Gallas, Dirk
ORIGINATING SOURCE
Date of Transaction
20200822171531.0
Cataloguing Rules (Descriptive Conventions))
pn
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
