Clifford G. Christians, Mark Fackler, Kathy Brittain Richardson, Peggy J. Kreshel, Robert H. Woods, Jr.
EDITION STATEMENT
Edition Statement
Tenth edition.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New York :
Name of Publisher, Distributor, etc.
Routledge,
Date of Publication, Distribution, etc.
2017.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xv, 405 pages ;
Dimensions
26 cm
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index.
CONTENTS NOTE
Text of Note
Part 1: News. 1. Institutional pressures -- 2. Truthtelling -- 3. Reporters and sources -- 4. Social justice -- 5. Privacy -- Part 2: Persuasion in advertising. 6. The commercialization of everyday life -- 7. Advertising in an image-based media culture -- 8. The media are commercial -- 9. Advertising's professional culture -- Part 3: Persuasion and public relations. 10. Public communication -- 11. Telling the truth of organizational settings -- 12. Conflicting loyalties -- 13. The demands of social responsibility -- Part 4: Entertainment. 14. Violence -- 15. Profits, wealth, and public trust -- 16. Media scope and depth -- 17. Censorship.
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SUMMARY OR ABSTRACT
Text of Note
This book challenges readers to think analytically about ethical situations in mass communication through original case studies and commentaries about real-life media experiences. This text provides a comprehensive introduction to the theoretical principles of ethical philosophies, facilitating ethical awareness. It introduces the Potter Box, with its four dimensions of moral analysis, to provide a framework for exploring the steps in moral reasoning and analyzing the cases. Focusing on a wide spectrum of ethical issues faced by media practitioners, the cases in this Tenth Edition include the most recent issues in journalism, advertising, public relations, and entertainment.