عنوان
پدید آورنده
موضوع
رده
HF5823 .B954 2007
HF5823
.
B954
2007
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
3835006134
(Number (ISBN
3835094599
(Number (ISBN
9783835006133
(Number (ISBN
9783835094598
NATIONAL BIBLIOGRAPHY NUMBER
Number
b590609
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Werbung als Schlüsselfaktor bei der Einführung neuer Produkte Konsequenzen für die Testmarktforschung
General Material Designation
[Book]
First Statement of Responsibility
by Kerstin Hiller
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Wiesbaden Deutscher Universitäts-Verlag
Date of Publication, Distribution, etc.
2007
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
v.: digital.
SERIES
Series Title
Gabler Edition Wissenschaft
GENERAL NOTES
Text of Note
Literaturverz. S. 233 - 256IMD-Felder maschinell generiert
TOPICAL NAME USED AS SUBJECT
Economics.
Marketing.
Neues Produkt
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF5823
Book number
.
B954
2007
PERSONAL NAME - PRIMARY RESPONSIBILITY
by Kerstin Hiller
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Kerstin Hiller
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
