عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
1910591009
(Number (ISBN
9781910591000
NATIONAL BIBLIOGRAPHY NUMBER
Number
b588554
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Successful analytics :
General Material Designation
[Book]
Other Title Information
gain business insights by managing Google Analytics
First Statement of Responsibility
Brian Clifton.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Burgess Hill, West Sussex
Name of Publisher, Distributor, etc.
Advanced Web Metrics Ltd, [
Date of Publication, Distribution, etc.
2015] ©2015
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xiv, 322 pages : illustrations ; 23 cm
CONTENTS NOTE
Text of Note
Preparing to measure success --; Choosing the right tool --; Setting expectations and building the process --; Assessing your data quality --; Jumpstart guide to key features --; Jumpstart guide to key tracking methods --; Data responsibilities --; Building your insights team --; Using key performance indicators and dashboards --; Insights and success stories --; Appendix: terminology explained.
TOPICAL NAME USED AS SUBJECT
Google Analytics.
Internet searching -- Statistical services.
Web usage mining -- Computer programs.
PERSONAL NAME - PRIMARY RESPONSIBILITY
Brian Clifton.
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Brian Clifton
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
