عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
3658119683
(Number (ISBN
9783658119683
NATIONAL BIBLIOGRAPHY NUMBER
Number
b578592
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Internationale Markenstrategien :
General Material Designation
[Book]
Other Title Information
erfolgswirkung der Markenstandardisierung auf den Markenwert
First Statement of Responsibility
Michael Müller ; mit einem Geleitwort von Dirk Ulrich Gilbert.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Wiesbaden
Name of Publisher, Distributor, etc.
Springer Gabler
Date of Publication, Distribution, etc.
2016
SERIES
Series Title
Research (Wiesbaden, Germany)
TOPICAL NAME USED AS SUBJECT
Branding (Marketing)
BUSINESS & ECONOMICS -- Industrial Management.
Export marketing.
PERSONAL NAME - PRIMARY RESPONSIBILITY
Michael Müller ; mit einem Geleitwort von Dirk Ulrich Gilbert.
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Dirk Ulrich Gilbert
Michael Müller
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
