عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
2876918749
(Number (ISBN
9782876918740
NATIONAL BIBLIOGRAPHY NUMBER
Number
b538191
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Influence & manipulation :
General Material Designation
[Book]
Other Title Information
[comprendre et maîtriser les mécanismes et les techniques de persuasion]
First Statement of Responsibility
Robert Cialdini.
EDITION STATEMENT
Edition Statement
Ed. rév. et augm
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Paris
Name of Publisher, Distributor, etc.
First
Date of Publication, Distribution, etc.
2016
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
318 p.
GENERAL NOTES
Text of Note
Une première éd. est parue sous le titre "Influence";La page de titre porte en plus : "Pour les spécialistes du marketing, l'un des livres les plus importants de la décennie";Trad. de : Influence - the psychology of persuasion.
PARALLEL TITLE PROPER
Parallel Title
Influence et manipulation
TOPICAL NAME USED AS SUBJECT
Influence (psychologie)
Manipulation (psychologie)
Persuasion (psychologie)
PERSONAL NAME - PRIMARY RESPONSIBILITY
Robert Cialdini.
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Robert B Cialdini
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
