time-saving, money-making, ready-to-use letters for any prospect /
First Statement of Responsibility
George Sheldon.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Franklin Lakes, NJ :
Name of Publisher, Distributor, etc.
Career Press,
Date of Publication, Distribution, etc.
c2007.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
283 p. :
Other Physical Details
ill. ;
Dimensions
26 cm. +
Accompanying Material
1 CD-ROM (4 3/4 in.)
GENERAL NOTES
Text of Note
Includes index.
CONTENTS NOTE
Text of Note
What are sales and pitch letters? -- Basic parts of letters -- Formatting basics -- Rules you cannot break -- Improving your prose -- Making your letters better -- Direct selling letters -- Arranging appointments -- Follow up letters -- Sales letters to customers -- Pitch letters -- Special sales, pitch, and marketing documents -- E-mail, faxes, and other electronic delivery -- Using mail merge, contact managers, and other automated systems.
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SYSTEM REQUIREMENTS NOTE (ELECTRONIC RESOURCES)
Text of Note
System requirements for accompanying CD-ROM: Windows 98; Word; all other requirements are included on the CD.
ACQUISITION INFORMATION NOTE
Source for Acquisition/Subscription Address
QBI
Stock Number
1266518
PARALLEL TITLE PROPER
Parallel Title
Sales and pitch letters for busy people
TOPICAL NAME USED AS SUBJECT
Advertising copy, Handbooks, manuals, etc.
Electronic mail messages, Handbooks, manuals, etc.