how brands create strong, intimate relationships with customers /
First Statement of Responsibility
Tim Halloran.
EDITION STATEMENT
Edition Statement
First edition.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
v, 262 pages ;
Dimensions
24 cm
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references (pages 231-237) and index.
CONTENTS NOTE
Text of Note
Romance and the brand -- Know yourself -- Know your type -- Meet memorably -- Make it mutual -- Deepen the connection -- Keep love alive -- Making up -- Breaking up and moving on.