عنوان
پدید آورنده
موضوع
رده
HF5415.153 .U49 2005
HF5415
.
153
.
U49
2005
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0071408673 (alk. paper)
NATIONAL BIBLIOGRAPHY NUMBER
Number
dltt
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
What customers want :
General Material Designation
[Book]
Other Title Information
using outcome-driven innovation to create breakthrough products and services /
First Statement of Responsibility
Anthony Ulwick
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxxv, 202 pages :
Other Physical Details
illustrations ;
Dimensions
24 cm
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references (page 189) and index
CONTENTS NOTE
Text of Note
Formulating the innovation strategy -- Capturing customer inputs -- Identifying opportunities -- Segmenting the market -- Targeting opportunities for growth -- Positioning current products -- Prioritizing projects in the development pipeline -- Devising breakthrough concepts
0
TOPICAL NAME USED AS SUBJECT
New products-- Planning
Product management
Strategic planning
DEWEY DECIMAL CLASSIFICATION
Number
658
.
5/75
Edition
22
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF5415
.
153
Book number
.
U49
2005
PERSONAL NAME - PRIMARY RESPONSIBILITY
Ulwick, Anthony W.,1957-
ORIGINATING SOURCE
Date of Transaction
20141129035219.0
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
