عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
Erroneous ISBN
9780749465155
NATIONAL BIBLIOGRAPHY NUMBER
Number
dltt
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
The new strategic brand management
General Material Designation
[Book]
Other Title Information
advanced insights and strategic thinking, fifth edition /
First Statement of Responsibility
Jean-Noël Kapferer.
EDITION STATEMENT
Edition Statement
5th ed.
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Philadelphia :
Name of Publisher, Distributor, etc.
Kogan Page,
Date of Publication, Distribution, etc.
2012
Place of Manufacture
(Norwood, Mass. :
Name of Manufacturer
Books24x7.com [generator])
GENERAL NOTES
Text of Note
Title from title screen.
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index.
SYSTEM REQUIREMENTS NOTE (ELECTRONIC RESOURCES)
Text of Note
Mode of access: Internet via World Wide Web.
TOPICAL NAME USED AS SUBJECT
Brand name products-- Management.
PERSONAL NAME - PRIMARY RESPONSIBILITY
Kapferer, Jean-Noël.
CORPORATE BODY NAME - ALTERNATIVE RESPONSIBILITY
Books24x7, Inc.
ORIGINATING SOURCE
Date of Transaction
20150424160400.0
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
