عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
143023590X (pbk.)
(Number (ISBN
9781430235903 (pbk.)
NATIONAL BIBLIOGRAPHY NUMBER
Number
b430215
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
CRM fundamentals /
General Material Designation
[Book]
First Statement of Responsibility
Scott Kostojohn, Mathew Johnson, Brian Paulen
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xiii, 232 pages :
Other Physical Details
illustrations ;
Dimensions
24 cm
GENERAL NOTES
Text of Note
Includes index
SUMMARY OR ABSTRACT
Text of Note
"CRM fundamentals describes how to successfully build and execute a customer relationship management system, from managing the initial implementation to maintaining and evolving the program over time. It willhelp you identify goals, line up the right people, plan projects, and choose software packages and consultants. " -- Back cover
TOPICAL NAME USED AS SUBJECT
Customer relations-- Management
PERSONAL NAME - PRIMARY RESPONSIBILITY
Kostojohn, Scott
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Johnson, Mathew
Paulen, Brian
ORIGINATING SOURCE
Date of Transaction
20141128144832.0
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
