1 Sport management: an overview -- 2 developing a professional perspective -- 3 Historical sketches: the development of the sport business industry -- 4 Thinking critically about sport management Part II Social and behavioral foundations of sport management -- 5 Legal and ethical considerations in sport management -- 6 sociological aspects of sport and physical activity -- 7 Psychology of sport consumer behavior -- Part III Organizational and managerial foundations of sport management -- 8 Sport organization managers and organizational behavior -- 9 Managing and leading sport organizations Part IV Selection functional areas of sport management -- 10 Sport marketing -- 11 Public relations in the sport industry -- 12 Finance, economics, and budgeting in the sport industry --13 Sport facility and event management -- 14 Intercollegiate athletics -- 15 Professional sport -- 16 Sport management andmarketing agencies --17 Sport tourism -- 18 International sport -- Part v the future of sport management -- 19 questions, answers, and sport management research -- 20 Understanding sport management research
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SUMMARY OR ABSTRACT
Text of Note
"The second edition of Contemporary Sport Management explores the growing scope of opportunities within the industry while surveying the historical, psychological, sociological, and philosophical foundations of sport. Its easy-to-read format allows readers to quickly grasp management and organizational concepts and apply them in sport enterprises, making the text an invaluable reference for anyone interested in the sport management field."--Jacket
Text of Note
"The second edition of Contemporary Sport Management offers the most up-to-date and thorough examination of the sport management field, giving readers a comprehensive resource for career evaluation and professional development." "New to this edition are chapters on the ethical and legal aspects of sport management as well as detailed discussions about consumer behavior, sport publicity and public relations, sport finance, sport tourism, critical thinking, and sport management research."