عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
9781137510273
NATIONAL BIBLIOGRAPHY NUMBER
Number
b402071
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
BUYographics
General Material Designation
[Book]
Other Title Information
How Demographic and Economic Changes Will Reinvent the Way Marketers Reach Consumers /
First Statement of Responsibility
by Matt Carmichael.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
XV, 217 p. :
Other Physical Details
online resource.
SUMMARY OR ABSTRACT
Text of Note
Buyographics follows eleven American families and explores how their life decisions impact consumer behavior. This is not just a data book, because each of these numbers - in datasets big and small - is a person. As you read their stories, trends come to life and provide a greater understanding of how to reach your target.
OTHER EDITION IN ANOTHER MEDIUM
International Standard Book Number
9781137278630
TOPICAL NAME USED AS SUBJECT
Business.
Economics.
Management science.
Marketing research.
Marketing.
Marketing.
Business and Management.
Economics, general.
Market Research/Competitive Intelligence.
PERSONAL NAME - PRIMARY RESPONSIBILITY
Carmichael, Matt
CORPORATE BODY NAME - ALTERNATIVE RESPONSIBILITY
SpringerLink (Online service)
ORIGINATING SOURCE
Date of Transaction
20161002115800.0
ELECTRONIC LOCATION AND ACCESS
Electronic name
مطالعه متن کتاب [Book]
Y
