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عنوان
<The> effects of cause-related marketing on customers' attitudes and buying behavior
پدید آورنده
\ Denise Steckstor ; with a foreword by Florian von Wangenheim. Imprint
موضوع
Social marketing,Consumer behavior,بازاریابی اجتماعی,مصرفکنندگان, -- رفتار,a01,a03,a01,a03
رده
E-Book
,
کتابخانه
Library of Foreign Languages and Islamic Sources
محل استقرار
استان:
Qom
ـ شهر:
Qom
تماس با کتابخانه :
37839111
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
:9783834932402
NATIONAL BIBLIOGRAPHY NUMBER
Number
27597
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
effects of cause-related marketing on customers' attitudes and buying behavior
General Material Designation
[electronic resources]
First Statement of Responsibility
\ Denise Steckstor ; with a foreword by Florian von Wangenheim. Imprint
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Wiesbaden
Name of Publisher, Distributor, etc.
: Gabler Verlag
Date of Publication, Distribution, etc.
, 2012
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xvi, 176 p.
SERIES
Series Title
Gabler research. Applied marketing science.
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Bibliography
TOPICAL NAME USED AS SUBJECT
Entry Element
Social marketing
Entry Element
Consumer behavior
Entry Element
بازاریابی اجتماعی
Entry Element
مصرفکنندگان
Topical Subdivision
-- رفتار
a01
a03
a01
a03
LIBRARY OF CONGRESS CLASSIFICATION
E-Book
,
PERSONAL NAME - PRIMARY RESPONSIBILITY
Steckstor, Denise.
ORIGINATING SOURCE
Country
ایران
Date of Transaction
20190123
ELECTRONIC LOCATION AND ACCESS
Date and Hour of Consultation and Access
9783834932402.pdf
BL
279177
1
a
N
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