عنوان
پدید آورنده
موضوع
رده
HF5415 .M83E8 2016
HF5415
.
M83E8
2016
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
9781138648081
(Number (ISBN
9781138648098
NATIONAL BIBLIOGRAPHY NUMBER
Number
982008
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Ethics in Marketing
General Material Designation
[book]
Other Title Information
International Cases and Perspectives
First Statement of Responsibility
written and edited by Patrick E. Murphy, Gene R. Laczniak and Fiona Harris
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New York
Name of Publisher, Distributor, etc.
Routledge
Date of Publication, Distribution, etc.
2017
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xii, 198 p.
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Bibliography
Text of Note
Index
TOPICAL NAME USED AS SUBJECT
Marketing -- Moral and ethical aspects.
Marketing -- Case studies.
بازاریابی -- جنبههای اخلاقی
بازاریابی -- نمونهپژوهی
DEWEY DECIMAL CLASSIFICATION
Number
174/
.
4
Edition
23
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF5415
Book number
.
M83E8
2016
PERSONAL NAME - PRIMARY RESPONSIBILITY
Murphy, Patrick E.,1948-
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Laczniak, Eugene R.
Harris, Fiona Jane,1967-
ORIGINATING SOURCE
Date of Transaction
20170727135310.0
Cataloguing Rules (Descriptive Conventions))
rda
BL
270410
Y
