عنوان
پدید آورنده
موضوع
رده
HF5415,.13 .K42M3 1973
HF5415
,.
13
.
K42M3
1973
کتابخانه
محل استقرار
NATIONAL BIBLIOGRAPHY NUMBER
Country Code
IR
Number
987212
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
انگلیسی
COUNTRY OF PUBLICATION OR PRODUCTlON
Country of publication
IR
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Managerial Marketing: Policies, Strategies, and Decisions
General Material Designation
[Book]
First Statement of Responsibility
/ [Compiled by] Eugene J. Kelley [and] William Lazer
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Homewood, Ill.
Name of Publisher, Distributor, etc.
: R. D. Irwin
Date of Publication, Distribution, etc.
, 1973.
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xiv, 490 p.
Other Physical Details
:, illus.
GENERAL NOTES
Text of Note
"Evolved from previous editions of Managerial marketing: perspectives and viewpoints."
NOTES PERTAINING TO PUBLICATION, DISTRIBUTION, ETC.
Text of Note
Print
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Bibliography
EXTERNAL INDEXES/ABSTRACTS/REFERENCES NOTE
Name of source
Index
TOPICAL NAME USED AS SUBJECT
Marketing, Management
بازاریابی -- مدیریت
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF5415
,.
13
Book number
.
K42M3
1973
PERSONAL NAME - PRIMARY RESPONSIBILITY
Kelley, Eugene J.
PERSONAL NAME - SECONDARY RESPONSIBILITY
Lazer, William، joint comp
ORIGINATING SOURCE
Country
ایران
Agency
Library of Foreign Languages and Islamic resource
old catalog
p
BL
1
a
Y
