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عنوان
Strategic management in the media: from theory to practice
پدید آورنده
Kung, Lucy.
موضوع
Management ، Mass media,، Strategic planning
رده
P
96
.
M34
K86
2008
کتابخانه
Central Library and Information Center of Ferdowsi University of Mashhad
محل استقرار
استان:
Khorasan Razavi
ـ شهر:
Mashhad
تماس با کتابخانه :
05138806503
OTHER STANDARD IDENTIFIER
Standard Number
5675
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Kung, Lucy.
Title Proper
Strategic management in the media: from theory to practice
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
London; Thousand Oaks, Calif.
Name of Publisher, Distributor, etc.
SAGE
Date of Publication, Distribution, etc.
2008
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
248 p. : ill.
GENERAL NOTES
Text of Note
Bibliography: p. ]224[-239
Text of Note
Includes index
NOTES PERTAINING TO TITLE AND STATEMENT OF RESPONSIBILITY
Text of Note
Lucy Kung
TOPICAL NAME USED AS SUBJECT
Entry Element
Management ، Mass media
Entry Element
، Strategic planning
LIBRARY OF CONGRESS CLASSIFICATION
Class number
P
96
.
M34
K86
2008
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
TI
LOCATION AND CALL NUMBER
Call Number Suffix
CL
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