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عنوان
Global marketing management: changes, challenges and new strategies
پدید آورنده
Lee, Kiefer
موضوع
Management ، International business enterprises,، Strategic planning
رده
HD
62
.
4
.
L44
2005
کتابخانه
Central Library and Information Center of Ferdowsi University of Mashhad
محل استقرار
استان:
Khorasan Razavi
ـ شهر:
Mashhad
تماس با کتابخانه :
05138806503
OTHER STANDARD IDENTIFIER
Standard Number
16095
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Lee, Kiefer
Title Proper
Global marketing management: changes, challenges and new strategies
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Oxford; New York
Name of Publisher, Distributor, etc.
Oxford University Press
Date of Publication, Distribution, etc.
2005
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxxi, 582 p.: col. ill
GENERAL NOTES
Text of Note
Includes bibliographical references and index
NOTES PERTAINING TO TITLE AND STATEMENT OF RESPONSIBILITY
Text of Note
Kiefer Lee, Steve Carter
TOPICAL NAME USED AS SUBJECT
Entry Element
Management ، International business enterprises
Entry Element
، Strategic planning
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HD
62
.
4
.
L44
2005
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
AU Carter, Steve
TI
LOCATION AND CALL NUMBER
Call Number Suffix
CL
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