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ورود / ثبت نام
عنوان
Marketing strategy: the challenge of the external environment
پدید آورنده
Mercer, David.
موضوع
، Marketing,، Strategic planning
رده
HF
5415
.
M47
1998
کتابخانه
Central Library and Information Center of Ferdowsi University of Mashhad
محل استقرار
استان:
Khorasan Razavi
ـ شهر:
Mashhad
تماس با کتابخانه :
05138806503
OTHER STANDARD IDENTIFIER
Standard Number
3527
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Mercer, David.
Title Proper
Marketing strategy: the challenge of the external environment
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
London
Name of Publisher, Distributor, etc.
SAGE Publication in Association with the Open University
Date of Publication, Distribution, etc.
c1998
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
viii, 325p.: ill
GENERAL NOTES
Text of Note
Includes index
NOTES PERTAINING TO TITLE AND STATEMENT OF RESPONSIBILITY
Text of Note
David Mercer
TOPICAL NAME USED AS SUBJECT
Entry Element
، Marketing
Entry Element
، Strategic planning
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
M47
1998
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
TI
LOCATION AND CALL NUMBER
Call Number Suffix
CL
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