عنوان
پدید آورنده
موضوع
رده
HF 5823 .A13 1987
HF
5823
.
A13
1987
کتابخانه
محل استقرار
استان: Khorasan Razavi ـ شهر: Mashhad
OTHER STANDARD IDENTIFIER
Standard Number
1536
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Aaker, David A.
Title Proper
Advertising management
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Englewood Cliffs, N.J.
Name of Publisher, Distributor, etc.
Prantice-Hall
Date of Publication, Distribution, etc.
C1987
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xii, 564p.: ill
GENERAL NOTES
Text of Note
Includes bibliographies and index
NOTES PERTAINING TO TITLE AND STATEMENT OF RESPONSIBILITY
Text of Note
David A. Aaker, John G. Myers
NOTES PERTAINING TO EDITION AND BIBLIOGRAPHIC HISTORY
Text of Note
3rd ed.
TOPICAL NAME USED AS SUBJECT
Entry Element
Management ، Advertising
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5823
.
A13
1987
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
AU Myers, John G. 1933-
TI
LOCATION AND CALL NUMBER
Call Number Suffix
CL
