عنوان
پدید آورنده
موضوع
رده
HF 1009.5 .K39 1989
HF
1009
.
5
.
K39
1989
کتابخانه
محل استقرار
استان: Khorasan Razavi ـ شهر: Mashhad
OTHER STANDARD IDENTIFIER
Standard Number
1968
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Keegan, Warren J
Title Proper
Global marketing management
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Englewood Cliffs, N.J
Name of Publisher, Distributor, etc.
Prentice-Hall
Date of Publication, Distribution, etc.
c1989
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xvi, 783p.: ill
SERIES
Series Title
The prentice - Hall Series in marketing
GENERAL NOTES
Text of Note
Rev. ed. of : Multinational marketing management. 3rd ed. c 1984
Text of Note
Includes bibliographies and indexes
NOTES PERTAINING TO TITLE AND STATEMENT OF RESPONSIBILITY
Text of Note
Warren J. Keegan
NOTES PERTAINING TO EDITION AND BIBLIOGRAPHIC HISTORY
Text of Note
4th ed.
TOPICAL NAME USED AS SUBJECT
Entry Element
Export marketing - Management
Entry Element
Management - Case studeis ، Export marketing
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
1009
.
5
.
K39
1989
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
AU Keegan, Warren J. Multinational marketing management
TI
SE
LOCATION AND CALL NUMBER
Call Number Suffix
CL
