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عنوان
Strategic marketing problems: cases and comments
پدید آورنده
Kerin, Roger A.
موضوع
Decision making - Case studies ، Marketing,Management - Case studies ، Marketing
رده
HF
5415
.
135
.
K47
1998
کتابخانه
Central Library and Information Center of Ferdowsi University of Mashhad
محل استقرار
استان:
Khorasan Razavi
ـ شهر:
Mashhad
تماس با کتابخانه :
05138806503
OTHER STANDARD IDENTIFIER
Standard Number
3284
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Kerin, Roger A.
Title Proper
Strategic marketing problems: cases and comments
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
London
Name of Publisher, Distributor, etc.
Prentice-Hall
Date of Publication, Distribution, etc.
c1998
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xii, 273p.: ill
GENERAL NOTES
Text of Note
Includes index
NOTES PERTAINING TO TITLE AND STATEMENT OF RESPONSIBILITY
Text of Note
Roger A. Kerin, Robert A. Peterson
NOTES PERTAINING TO EDITION AND BIBLIOGRAPHIC HISTORY
Text of Note
8th ed
TOPICAL NAME USED AS SUBJECT
Entry Element
Decision making - Case studies ، Marketing
Entry Element
Management - Case studies ، Marketing
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
135
.
K47
1998
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
AU Peterson, Robert A.
TI
LOCATION AND CALL NUMBER
Call Number Suffix
CL
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