عنوان
پدید آورنده
موضوع
رده
HD 30.25 .N48 2014
HD
30
.
25
.
N48
2014
کتابخانه
محل استقرار
OTHER STANDARD IDENTIFIER
Standard Number
electronic
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Nettleton, David
Title Proper by Another Author
3691-
Title Proper
Commercial data mining : processing, analysis and modeling for predictive analytics projects
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xi, 288 pages ; 23 cm
GENERAL NOTES
Text of Note
Includes bibliographical references and index
NOTES PERTAINING TO TITLE AND STATEMENT OF RESPONSIBILITY
Text of Note
David Nettleton
CONTENTS NOTE
Text of Note
Machine generated contents note: 1. Introduction 2. Business Objectives 3. Data Quality 4. Data Representation 5. Possible Sources of Data and Information 6. Selection of Variables and Factors 7. Data Sampling 8. Data Analysis 9. Modeling 01. The Data Mart - Structured Data Warehouse 11. Querying, Report Generation and Executive Information Systems 21. Analytical CRM - Customer Relationship Analysis 31. Website Analysis and Internet Search 41. Online Social Network Analysis 51. Web Search Trend Analysis 61. Creating your own Environment for Commercial Data Analysis 71. Summary Appendices, Case Studies
SERIES
CODEN
9780124166028 )paperback(
TOPICAL NAME USED AS SUBJECT
Entry Element
، Data mining
Entry Element
Mathematical models ، Management
Entry Element
Data processing ، Management
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HD
30
.
25
.
N48
2014
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
TI
