عنوان

Strategic management : global cultural perspectives for profit and non-profit organizations

Standard Number

electronic

First Statement of Responsibility

Katsioloudes, Marios I.

Title Proper

Strategic management : global cultural perspectives for profit and non-profit organizations

Place of Publication, Distribution, etc.

Burlington, MA

Name of Publisher, Distributor, etc.

Elsevier Butterworth-Heinemann

Date of Publication, Distribution, etc.

2006

Specific Material Designation and Extent of Item

xvii, 387 p. : ill. ; 26 cm

Text of Note

Rev. ed. of: Global strategic planning

Text of Note

Includes bibliographical references and index

Text of Note

Marios I. Katsioloudes

Text of Note

An overview of the strategic planning process -- An introduction to the strategic planning process )SPP( -- Contemporary issues in the strategic planning process -- External strategic audt -- Internal strategic audit -- Strategic options-corporate level -- Strategic choice options-business and functional levels -- Implementation, evaluation, and control -- Implementing strategies in the business and functional levels -- Evaluation and control in strategic planning -- The strategic planning process for the nonprofit sector -- A strategic planning process )SPP( model for the nonprofit sector -- Strategic marketing for the public and the nonprofit sectors -- The global environment -- A framework of global stategic planning -- Doing business with newly emerging market )NEM( economies

CODEN

0750679662 )pbk. : alk. paper(

Entry Element

، Strategic planning

Entry Element

، Nonprofit organizations

Entry Element

، Globalization

Class number

Relator Code

AU

AT Global strategic planning Katsioloudes, Marios I

TI