Strategic partnerships an entrepreneur's guide to joint ventures and alliances
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Chicago, IL
Name of Publisher, Distributor, etc.
Dearborn Trade Publishing
Date of Publication, Distribution, etc.
c2004
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xv, 207 p. , ill. , 24 cm.
GENERAL NOTES
Text of Note
Includes index.
CONTENTS NOTE
Text of Note
8. Making it work -- Case study : forging early and lasting alliances at Toyota -- 9. Legal aspects and exit strategics -- Case study : spreading the strategic alliance message at Verizon -- 01. When losing is winning -- Case study : Eastman Kodak Company's focus on venture relationships with start-up companies -- App. Sample joint venturing related business agreements.