Includes bibliographical references )p. 273-277( and index.
NOTES PERTAINING TO EDITION AND BIBLIOGRAPHIC HISTORY
Text of Note
2nd ed.
CONTENTS NOTE
Text of Note
Introduction - this is business -- 1. Smart business -- 2. Your place in the corporate world -- 3. How do companies create value? -- 4. How to meet customers' needs -- 5. Earning the customers' trust -- 6. Persuading customers to buy your products -- 7. Efficiency gains from technology investment -- 8. Learning how to be more efficient -- 9. How to manage -- 01. How to delegate -- 11. Forecasting market dynamics -- 21. Creating a lasting competitive advantage -- 31. systematic approach to planning -- 41. Designing an effective organization -- 51. How to manage change -- 61. Keeping track of the money -- 71. future of business -- 81. How to achieve personal success in business -- 91. How to become a great manager -- 02. How to teach yourself new skills.