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عنوان
Marketing management : acontemporary perspective
پدید آورنده
Homburg, Christina
موضوع
، Marketing management.,، Management and business studies.
رده
HF
5415
.
13
.
H63
2009
کتابخانه
Central Library and Documents Center of Al-Zahra University
محل استقرار
استان:
Tehran
ـ شهر:
Tehran
تماس با کتابخانه :
88044040
-
021
OTHER STANDARD IDENTIFIER
Standard Number
431037
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Homburg, Christina
Title Proper
Marketing management : acontemporary perspective
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
London
Name of Publisher, Distributor, etc.
McGraw- Hill Higher education
Date of Publication, Distribution, etc.
2009
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xxii, 642 P.:ill.)some col.(
GENERAL NOTES
Text of Note
Includes bibliographical references and index.
TOPICAL NAME USED AS SUBJECT
Entry Element
، Marketing management.
Entry Element
، Management and business studies.
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
13
.
H63
2009
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
Entry Element
Christian Homburg,Sabine Kuester and Harley Krohmer
AU enibaS ,retseuK
AU yelraH ,remhorK
TI
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