عنوان
پدید آورنده
موضوع
رده
HF 5415 .125 .L37 1998
HF
5415
.
125
.
L37
1998
کتابخانه
محل استقرار
OTHER STANDARD IDENTIFIER
Standard Number
144448
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
زمستان۶۸
.Language of Text, Soundtrack etc
English
TITLE AND STATEMENT OF RESPONSIBILITY
General Material Designation
)10(
First Statement of Responsibility
Larreche, Jean-Claude
Title Proper
MARKSTRAT3: the strategic marketing simulation
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Cincinnati, Ohio
Name of Publisher, Distributor, etc.
South-Western College Pub.
Date of Publication, Distribution, etc.
1998
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xiii, 210 p.: ill.; 28 cm.
GENERAL NOTES
Text of Note
Version 3 of the MARKSTRAT simulation software
Text of Note
Includes index
TOPICAL NAME USED AS SUBJECT
Entry Element
، Marketing-- Computer simulation
Entry Element
، Management games
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
125
.
L37
1998
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
Entry Element
Jean-Claude Larre che, Hubert Gatignon
AU trebuH ,nongitaG
LOCATION AND CALL NUMBER
Shelving Form of Title, Author, Author/Title
01
