عنوان
پدید آورنده
موضوع
رده
HF 5415 .153 .M55413 1999
HF
5415
.
153
.
M55413
1999
کتابخانه
محل استقرار
OTHER STANDARD IDENTIFIER
Standard Number
129445
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
بهار۱۸
.Language of Text, Soundtrack etc
English
TITLE AND STATEMENT OF RESPONSIBILITY
General Material Designation
)44(
First Statement of Responsibility
Millier, Paul
Title Proper
Marketing the unknown: developing market strategies for technical innovations
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Chichester
Name of Publisher, Distributor, etc.
J. Wiley
Date of Publication, Distribution, etc.
1999
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
viii, 240 p.: ill.; 24 cm
GENERAL NOTES
Text of Note
Originally published in French by Dunod )Paris(, 1997
Text of Note
Includes bibliographical references and index
TOPICAL NAME USED AS SUBJECT
Entry Element
، New products-- Marketing
Entry Element
، Product management
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
153
.
M55413
1999
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
Entry Element
Paul Millier
TI
LOCATION AND CALL NUMBER
Shelving Form of Title, Author, Author/Title
163
