عنوان
پدید آورنده
موضوع
رده
HC 79 .C6 .J46
HC
79
.
C6
.
J46
کتابخانه
محل استقرار
OTHER STANDARD IDENTIFIER
Standard Number
63802
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
آخر۲۷
.Language of Text, Soundtrack etc
English
TITLE AND STATEMENT OF RESPONSIBILITY
General Material Designation
)10(
First Statement of Responsibility
Jenkins, John R. G.)John Robert Graham(
1928-
Title Proper
Marketing and customer behaviour
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Oxford, New York
Name of Publisher, Distributor, etc.
Pergamon Press
Date of Publication, Distribution, etc.
]1972[
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xviii, 143 p. illus. 21 cm
SERIES
Series Title
The Commonwealth and international library. Essentials of marketing
GENERAL NOTES
Text of Note
Bibliography: p. 133-138
NOTES PERTAINING TO EDITION AND BIBLIOGRAPHIC HISTORY
Text of Note
]1st ed.[
TOPICAL NAME USED AS SUBJECT
Entry Element
، Consumer behavior
Entry Element
، Marketing research
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HC
79
.
C6
.
J46
PERSONAL NAME - PRIMARY RESPONSIBILITY
Relator Code
AU
Entry Element
by John R. G. Jenkins
TI
SE
LOCATION AND CALL NUMBER
Shelving Form of Title, Author, Author/Title
01
