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عنوان
Marketing management and strategy
پدید آورنده
Philip Kotler, Keith K. Cox
موضوع
Marketing management
رده
HF
5415
.
1
.
K67
کتابخانه
Central Library of Campus 1 Technical University of Tehran
محل استقرار
استان:
Tehran
ـ شهر:
Tehran
تماس با کتابخانه :
61112227، 61112854 ، 61113031
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
لاتين
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Philip Kotler, Keith K. Cox
Subsequent Statement of Responsibility
author
Title Proper
Marketing management and strategy
EDITION STATEMENT
Edition Statement
4 th ed
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Englewood cliffs
Name of Publisher, Distributor, etc.
Prentice Hall
Date of Publication, Distribution, etc.
1985
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
X, 406 p
NOTES PERTAINING TO BINDING AND AVAILABILITY
Text of Note
مرجع به حساب نمي آيد
TOPICAL NAME USED AS SUBJECT
Entry Element
Marketing management
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
1
.
K67
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
مولف
Relator Code
Kotler, Philip
PERSONAL NAME - SECONDARY RESPONSIBILITY
Entry Element
Cox, Keith
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