عنوان
پدید آورنده
موضوع
رده
HF 5415.1255 .C38
HF
5415
.
1255
.
C38
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
9781592535170
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
لاتين
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Mac Cato
Title Proper
Go logo! a handbook to the art of global branding :12 keys to creating successful global brands
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Beverly
Name of Publisher, Distributor, etc.
Rockport
Date of Publication, Distribution, etc.
c2010
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
208 p. : ill. (chiefly col.)
NOTES PERTAINING TO BINDING AND AVAILABILITY
Text of Note
مرجع به حساب نمي آيد
TOPICAL NAME USED AS SUBJECT
Entry Element
Branding (Marketing)
Entry Element
Consumer behavior
Entry Element
Identity (Psychology)
Entry Element
Emotions -- Social aspects
Entry Element
Communication in marketing
Entry Element
Creative ability in business
LIBRARY OF CONGRESS CLASSIFICATION
Class number
HF
5415
.
1255
.
C38
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
مولف
Relator Code
Cato, Mac
