عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
9780750648387
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
لاتين
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Pervaiz K. Ahmed and Mohammed Rafiq
Title Proper
Internal marketing
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
Amsterdam ;Boston
Name of Publisher, Distributor, etc.
Elsevier Butterworth-Heinemann,
Date of Publication, Distribution, etc.
2004
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
x, 299 p.
NOTES PERTAINING TO BINDING AND AVAILABILITY
Text of Note
مرجع به حساب نمي آيد
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index.
OTHER VARIANT TITLES
Variant Title
tools and concepts for customer-focused management
TOPICAL NAME USED AS SUBJECT
Entry Element
Marketing, Management
Entry Element
Marketing, Management, Case studies
Entry Element
Organizational effectiveness
Entry Element
Organizational effectiveness, Case studies
Entry Element
Relationship marketing
Entry Element
Customer Relations
OTHER CLASS NUMBERS
Class number
658
.
802
,
A286i
,
2002
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
مولف
Relator Code
Ahmed, Pervaiz K.
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Entry Element
Ahmed, Pervaiz K.
PERSONAL NAME - SECONDARY RESPONSIBILITY
Entry Element
Chartered Institute of Marketing.
Entry Element
Rafiq, Mohammed.
