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Marketing Communications in Tourism & Hospitality
پدید آورنده
موضوع
Tourism Marketing,Hospitality industry Marketing,Communication in marketing,Tourism Marketing Case Studies,Hospitality Industry Marketing Case
رده
کتابخانه
Library of Faculty of Management of Tehran University
محل استقرار
استان:
Tehran
ـ شهر:
Tehran
تماس با کتابخانه :
88003575
-
88000245
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
9780750682770
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
لاتين
TITLE AND STATEMENT OF RESPONSIBILITY
Title Proper
Marketing Communications in Tourism & Hospitality
.PUBLICATION, DISTRIBUTION, ETC
Date of Publication, Distribution, etc.
2009
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
xx,300 p.
NOTES PERTAINING TO BINDING AND AVAILABILITY
Text of Note
مرجع به حساب نمي آيد
OTHER VARIANT TITLES
Variant Title
Concepts, Strategies and Cases
TOPICAL NAME USED AS SUBJECT
Entry Element
Tourism Marketing
Entry Element
Hospitality industry Marketing
Entry Element
Communication in marketing
Entry Element
Tourism Marketing Case Studies
Entry Element
Hospitality Industry Marketing Case
OTHER CLASS NUMBERS
Class number
338
.
47910688
,
M113m
,
2009
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
مولف
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Entry Element
McCABE,Scott
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