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عنوان
Consumer behavior:Building market strategy
پدید آورنده
Del I.Hawkins,Roger J.Best,Kenneth A.Coney
موضوع
Consumer behavior-United States.,Market surveys-United States.,Consumer behavior-United States-Case studies
رده
کتابخانه
Library of Faculty of Management of Tehran University
محل استقرار
استان:
Tehran
ـ شهر:
Tehran
تماس با کتابخانه :
88003575
-
88000245
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
لاتين
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Del I.Hawkins,Roger J.Best,Kenneth A.Coney
Title Proper
Consumer behavior:Building market strategy
EDITION STATEMENT
Edition Statement
9th ed
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
N.Y
Name of Publisher, Distributor, etc.
McGraw-Hill/Irwin
Date of Publication, Distribution, etc.
2004
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
XXVI,790P. :ILL)some col.(+1CD-ROM)4,3/4 in.(
GENERAL NOTES
Text of Note
1
NOTES PERTAINING TO BINDING AND AVAILABILITY
Text of Note
مرجع به حساب نمي آيد
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and index
TOPICAL NAME USED AS SUBJECT
Entry Element
Consumer behavior-United States.
Entry Element
Market surveys-United States.
Entry Element
Consumer behavior-United States-Case studies
OTHER CLASS NUMBERS
Class number
658
.
83420973
,
H393c
,
2004
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
مولف
Relator Code
Best,Roger J.
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Entry Element
Hawkins,Del I.
PERSONAL NAME - SECONDARY RESPONSIBILITY
Entry Element
Del I.Hawkins,Roger J.Best,Kenneth A.Coney
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