عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
لاتين
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Christian Petersen&Alan Toop
Title Proper
Sales Promotion in Postmodern marketing
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
london
Name of Publisher, Distributor, etc.
Gower
Date of Publication, Distribution, etc.
1994
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
XIV,192P. :Diagrames
NOTES PERTAINING TO BINDING AND AVAILABILITY
Text of Note
مرجع به حساب نمي آيد
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Bibliography :P.187-188
TOPICAL NAME USED AS SUBJECT
Entry Element
Sales promotion
OTHER CLASS NUMBERS
Class number
658
.
82
,
P484s
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
مولف
Relator Code
Petersen,Christion
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Entry Element
Petersen,Christion
PERSONAL NAME - SECONDARY RESPONSIBILITY
Entry Element
Toop,Alan
