عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
INTERNATIONAL STANDARD BOOK NUMBER
(Number (ISBN
0877572267 :
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
لاتين
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Gordon C. Bruner II, Paul J. Hensel
Title Proper
Marketing scales handbook
.PUBLICATION, DISTRIBUTION, ETC
Date of Publication, Distribution, etc.
2005
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
4 v.
NOTES PERTAINING TO BINDING AND AVAILABILITY
Text of Note
مرجع به حساب نمي آيد
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Includes bibliographical references and inde
OTHER VARIANT TITLES
Variant Title
a compilation of multi-item measures
TOPICAL NAME USED AS SUBJECT
Entry Element
Marketing research, Statistical methods, Handbooks, manuals,
Entry Element
Scaling (Social sciences), Handbooks, manuals
OTHER CLASS NUMBERS
Class number
658
.
83028
b894m
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
مولف
Relator Code
Hensel, Pau
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Entry Element
Bruner, Gordon C.,1954-
PERSONAL NAME - SECONDARY RESPONSIBILITY
Entry Element
Gordon C. Bruner II, Paul J. Hensel
