عنوان
پدید آورنده
موضوع
رده
کتابخانه
محل استقرار
LANGUAGE OF THE ITEM
.Language of Text, Soundtrack etc
لاتين
TITLE AND STATEMENT OF RESPONSIBILITY
First Statement of Responsibility
Drawings by Robert Glaisek
Title Proper
Handbook of Consumer motivation:The Psychology the world of objects
.PUBLICATION, DISTRIBUTION, ETC
Place of Publication, Distribution, etc.
New york
Name of Publisher, Distributor, etc.
Mcgraw-Hill
Date of Publication, Distribution, etc.
]1964[
PHYSICAL DESCRIPTION
Specific Material Designation and Extent of Item
XVI,486P. :Illus
SERIES
Series Title
McGraw-Hill Series in marketing advertising
NOTES PERTAINING TO BINDING AND AVAILABILITY
Text of Note
مرجع به حساب نمي آيد
INTERNAL BIBLIOGRAPHIES/INDEXES NOTE
Text of Note
Bibliography: P. 479-480
TOPICAL NAME USED AS SUBJECT
Entry Element
Motivation Research )Marketing(
OTHER CLASS NUMBERS
Class number
658
.
83
,
D546h
PERSONAL NAME - PRIMARY RESPONSIBILITY
Entry Element
مولف
Relator Code
Dichter,Ernest,1907- .
PERSONAL NAME - ALTERNATIVE RESPONSIBILITY
Entry Element
Dichter,Ernest,1907- .
PERSONAL NAME - SECONDARY RESPONSIBILITY
Entry Element
title
